Tips to Create Your Brand Guide to Strengthen Your Brand Identity

March 29, 2022

Brand guideline holds a crucial role in strengthen your brand identity. Because your brand is more than just about a logo, typeface, or color palette used. Brand identity will portray image and present your brand personality across the media promotion to build the awareness.

6 Easy Steps to Create Your Own Brand Guideline

The brand guideline is a pile of documents listing a series of rules of how a company must present their brand identity. It protects the values and ensures the brand consistency to distribute the message more comprehensive.

So, how to start creating your brand guideline? Here, we have listed steps to create your brand identity guidelines.

Define Your Logo Size and Placement

A logo is the most important element of your brand identity. It is supposed to reflect the unique point of your brand. It should be presented constantly along the way. In the brand guide, you can define the size of your logo, the acceptable variations for other color usages, and the proper placement.

Brand Logo Placement by Naturie

Pick Fonts Reflecting Your Unique Identity

Typography is one of the elements that can represent the unique identity of your brand. The different typeface is usually used for different purposes. Therefore, it is important to dictate which typeface is used on specific occasions and how to use it.

Typography and Color Palette Brand Guide by Glorive

Always Stick on Your Color Palette

Besides the logo, colors can outshine the charm of your brand identity that portrays one image from your audience’s perspective. Hence, the chosen color should be consistently presented. It becomes important to share Patone colors and the exact hex code.

Choose Iconography

Iconography is a particular image types used that can easily tangle up in your audience’s mind if you can choose it wisely. The brand guidelines should include this element to avoid the misuse of your iconography.

Dictate a Style for Your Photography

Specific photography can reflect the characteristic of your brand. It shows your brand styles whether it is simple-minimalist or cheerful. It is also important to put photography style in your brand guideline, in order to be the reference for your future photographer you will work with.

Brand Guideline Mood Board by Vexia

Design Your Brand Guideline Professionally

There are many formats that you can use to create your own brand guideline. The chosen format should contain all aspects that have be written there. To look more professional, you can instantly use templates provided by Peterdraw.co bellow to save your time in presenting your brand identity.

LaVeira – Natural Beauty Brand Guidelines Template

LaVeira – Natural Beauty Brand Guidelines Template

LaVeira, the natural beauty brand guidelines template with Beige, Brown, White and Black colors. This package contains 40 pages of unique design in US Letter (portrait mode) paper format that can be adjusted to your preferences or needs.

Use this template

Naturie – Neutral Brand Guidelines Presentation

Naturie – Neutral Brand Guidelines Template

Naturie, a neutral brand guidelines presentation template, provides you with 10 unique template designs, available in PPT and PPTX format files. You can edit the text, image and color on the template using compatible application to meet your preferences or needs.

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Erica – Colorful Business Brand Guidelines Presentation

Erica, colorful business brand guidelines presentation, consist of 35 unique slides with colorful yet soft vibes that are available in a PPT format file. You can edit the text, color, and images as your preference.

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Chloreze – Minimalist Gradient Brand Guidelines Presentation

Chloreza – Minimalist Gradient Brand Guidelines Presentation

Chloreza, a minimalist gradient brand guidelines presentation template, is available in PPT and PPTX format files with 10 unique template design. You can edit the text, image and color on your preference application on your device to be more like your preferences or needs.

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Vexia – Modern Chic Brand Guideline Presentation

Vexia – Modern Chic Brand Guideline Presentation

Vexia, the autumn sunset modern chic brand guidelines presentation, provides you with 10 unique template designs that you can edit to be more like your preference and needs.

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Briella – Minimalist Brand Guideline Presentation

Briella – Minimalist Brand Guidelines Presentation

This template has 10 unique slides in PPT and PPTX format files. You can edit or adjust the text, image, and color as your preference and needs, using compatible application on your device.

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Arley – Modern Brand Guideline Presentation

Arley – Modern Brand Guidelines Presentation

Arley consists of 10 unique slides with green and white colors that is available in PPT and PPTx format files. You can edit the text, image, and color using your compatible application on your device.

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Kiel – Elegant Brand Guideline Presentation

Kiel – Elegant Brand Guidelines Presentation

Kiel presents 10 unique in PPT and PPTX format files to make your brand identity to be stronger. You can edit the template to me more like your preferences and needs using a compatible application on your device.

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Luxee – Minimal Brand Identity Presentation Template

Luxee – Minimal Brand Identity Presentation Template

This item product consists of 10 unique template designs, available in PPT and PPTX format files. You can adjust or edit the template using your preference compatible application on your device.

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Alluxe – Elegant Brand Identity Presentation Template

Alluxe – Elegant Brand Identity Presentation Template

This elegant brand identity provides 10 unique template designs, availble in PPTX and PPT format files. You can adjust the design using a compatible application on your device as your preferences.

Use this template